NOW Foods vs Superio

Side-by-side B2B comparison of NOW Foods (1,527 products) and Superio (222 products) on the Catalist marketplace.

TL;DR: NOW Foods offers 1,527 products and Superio offers 222 products on the Catalist B2B marketplace. Both are available with brand-direct sourcing and no minimum orders.

B2B brand comparison · Data from the Catalist marketplace · Last updated: May 2026

Quick Comparison

Quick comparison of NOW Foods vs Superio including product availability, pricing, and brand metrics
Metric	NOW Foods	Superio
Products Available	1,527	222
Categories	2	3
Brand-Direct Sourcing	Yes	Yes
Enterprise Documentation	Yes	Yes
No Minimum Orders	Yes	Yes

About NOW Foods

The vitamins and supplements industry continues to grow, with a focus on high-quality natural ingredients. NOW Foods stands out with its extensive selection of vitamins and dietary supplements, all backed by rigorous quality testing. Brand-direct pricing ensures competitive rates for bulk purchases.

NOW Foods offers 1,527 products on the Catalist platform across Vitamins & Supplements, Organic & Natural Foods.

View all NOW Foods products →

About Superio

Superio manufactures durable plastic waste containers and storage solutions in capacities ranging from 4 to 64 quarts, constructed from BPA-free, non-toxic materials suitable for kitchen, bathroom, and office environments. The brand's product line includes swing-top trash cans, foot-pedal step-on bins, and stackable storage boxes designed for compact spaces. Unlike competitors focused on commercial janitorial supplies, Superio targets the mid-market need for affordable, space-efficient waste management across residential and light commercial settings.

Superio offers 222 products on the Catalist platform across Cleaning & Sanitation Supplies, Kitchen Equipment, Serveware & Presentation.

View all Superio products →

Product Range Comparison

NOW Foods

1,527

products available

Vitamins & SupplementsOrganic & Natural Foods

Superio

222

products available

Cleaning & Sanitation SuppliesKitchen EquipmentServeware & Presentation

Which Is Right for Your Business?

Both NOW Foods and Superio are available through the Catalist B2B marketplace with brand-direct sourcing, enterprise-grade documentation, and no minimum order requirements. The right choice depends on your specific product needs and category focus.

• Choose NOW Foods if you need access to their 1,527-product catalog focused on Vitamins & Supplements and Organic & Natural Foods.
• Choose Superio if you need access to their 222-product catalog focused on Cleaning & Sanitation Supplies and Kitchen Equipment.
• Source both through Catalist to consolidate orders, reduce shipping costs, and maintain unified documentation across your supply chain.

Frequently Asked Questions

What is the difference between NOW Foods and Superio for B2B? ▼

NOW Foods offers 1,527 products across Vitamins & Supplements, Organic & Natural Foods, while Superio offers 222 products across Cleaning & Sanitation Supplies, Kitchen Equipment, Serveware & Presentation. Both are available through the Catalist B2B marketplace with brand-direct sourcing and enterprise-grade documentation.

Can I source both NOW Foods and Superio from one platform? ▼

Yes. Catalist offers both NOW Foods and Superio through a single B2B marketplace. Professional buyers can source from both brands in a single order with no minimum requirements, combined shipping, and unified documentation.

Which has more products: NOW Foods or Superio? ▼

NOW Foods currently offers a larger selection with 1,527 products compared to Superio's 222 products on the Catalist platform.

Source NOW Foods and Superio

Access exact pricing, real-time availability, and enterprise-grade documentation for both brands through a single platform.

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